Bloggers Meet · Celebrities · Entertainment

Miss Veet Pakistan Reveals Top Twelve Finalists For 2017

Karachi: Saturday, 11th November, 2017– The Big Reveal of the final Miss Veet Pakistan contestants of the year was a glamorous evening soiree at the lush green lawns of happening Café Ambrosia. Media personnel and well-known celebrities milled around the new Miss Veet girls, anticipating the reveal of the twelve finalists of Pakistan’s most famous reality show.The annual reality show, upholds the values of the Veet Academy and serves as a grooming platform for young girls all over the country.

The winning finalists were, Fakiha Ahmed, Kanza Khan, Mariam Sheikh, Misbah Baloch (Karachi). Other selected finalists included, Aiman Shoukat, Hira Khan, Isma Aslam and Nafia Sahar (Lahore) and Komal Sajid, Saira Abid, Tayyaba Riaz and Nimra Khan (Islamabad).


Sidra Iqbal, the Communications Mentor of the Veet Academy opened the show, talking about Miss Veet Pakistan being an initiative taken to fulfill Veet Academy’s aim of grooming over a million girls. She explained, “Veet Academy is a platform that grooms young girls on the basis of the five Veet Academy values; charm, confidence, intelligence, health & fitness, communication with inspirational women being the representative of each value.” Hence, Mussarat Misbah is a mentor for charm while Sarwat Gilani signifies confidence. Other mentors include Aamina Sheikh for intelligence, Hareem Farooq for health and fitness and Sidra Iqbal for communication skills.

Fahad Ashraf, the Marketing Director of Reckitt Benckiser, Pakistan gave a precise introduction to the Veet Academy. “Veet Academy aims to reach out to girls in Pakistan who are passionately feminine, young and want to stay ahead in life, whether that’s in how they look, their social circle or their career. Miss Veet Pakistan is just one of the steps we have taken to fulfill this goal, besides which, there are online courses which are accessible to all and regular school visits through which they are taught about basic grooming.”


An interactive rapid fire session with this year’s judges, Adnan Siddiqui, Hareem Farooq and Aamina Sheikh gave the audience a quick laugh and set the tone for the event. Hareem Farooq, who enthralled the audience with her quick repartee, stated, “Being on the Veet show this year has been a great experience for me. Since I’m not only the fitness mentor for Veet Academy but one of the Miss Veet ’17 judges, it feels great to be a role model for young girls who I will continue to guide throughout the Miss Veet journey.”




Zainab Raja, the winner of last year’s Miss Veet Pakistan, shared her thoughts about how Miss Veet changed her life and was vocal in passing on her experiential advice to all contestants. The director of the reality show TV episodes and the song director of Miss Veet Pakistan ’17, Sohail Javed, also spoke of his first stint as a Miss Veet director, describing his experience with the contestants and the show so far.



As the evening came to a close, the stirring Miss Veet ’17 song was disclosed, after which the identity of the twelve Miss Veet ’17 contestants was finally revealed. Sidra Iqbal called out to each of the girls as they stepped into the limelight one by one. This led to a quick discussion about Miss Veet between Sidra Iqbal and the contestants, which highlighted that the twelve finalists were carefully selected to correspond with all of the five Veet Academy values, that were initially mentioned by Sidra Iqbal. An exciting ‘Never Have I Ever’ game was also played with the girls where each of them held a card and gave answers to fun questions like, ‘Never have I ever dyed my hair a crazy color.’ This gave the attendees a chance to get to know the amusing side of each girl, which was something apart from the basic questions being asked.

The evening came to end as key media personnel and the contestants were seen mingling with each other. The newly crowned Miss Veet ’17 contestants were the stars of the evening as they interacted with the show director and judges Adnan Siddiqui, Hareem Farooq, Aamina Sheikh and Sidra Iqbal. The months of hard work for the auditions and then the final selection led them to their current status as the twelve Miss Veet Finalists and they basked in the glory and adulation that was theirs for the taking. The ultimate prize however, the one title that they all will strive towards will be that of Miss Veet Pakistan for the year 2017, can only belong to one of them. To follow the winner, watch Miss Veet Pakistan every Saturday at 07:30 P.M. on HumTV.

Miss Veet Contestants Wore: Jasper Conran, Star by Julian MacDonald and Quiz all available at Debenhams Pakistan.

Aamina Sheikh, Sidra Iqbal and Zainab Raja Wore: Shamaeel Ansari

Event Design: Reactivate

Hair and Make-up: Zaira’s Salon

Food Partner: Ambrosia

Join in on the social media buzz: #MissVeet2017






Mortein Partners with KPK Government to Fight Dengue & Chikungunya!

KARACHI: Reckitt Benckiser (RB), makers of Mortein, partnered with the Ministry of Health, Khyber Pakhtunkhwa (KPK) to increase mass awareness on how to fight mosquito-borne diseases such as dengue and chikungunya after the recent outbreak in Peshawar.  The two organizations collaborated to educate masses on how to reduce these diseases from their source and what are the necessary precautions one must take to prevent them.

Dengue and chikungunya are both debilitating mosquito-borne diseases caused by closely related mosquito species. Due to the alarmingly high incidences in the country over the last few years especially this year where the number of people infected crossed over 5000 in just KPK, it is extremely important to take immediate steps to stop these mosquito-borne diseases from happening.


The partnership between RB and the Ministry aimed to create public attention towards such mosquito-borne diseases and what could be done to prevent them. Thousands of catchy awareness posters were put behind rikshaw vehicles educating masses about the small steps they can take to reduce dengue and chikungunya. These steps were also distributed door-to-door in the form of pamphlets to thousands of households across Peshawar. The consistent message throughout was to demonstrate basic precautionary actions to help prevent dengue which include: 1) Ensuring drinking water is covered and there is no clean water standing outside houses 2) Maintaining cleanliness inside and outside your house 3) Wearing fully covered clothes to prevent mosquito bites and 4) Using good quality pest control products.


Fahad Ashraf, Marketing Director of RB Pakistan, stated about the partnership, “This collaboration between RB and the KPK Government is yet another testament of our pledge for a healthier and cleaner Pakistan as part of our national campaign “Hoga Saaf Pakistan”. Through this specific initiative under Mortein, the idea is to make people aware that they can themselves ensure a healthier, mosquito-free and disease-free environment by adopting small steps for themselves and those around them.”


CFA Society awards Reckitt Benckiser for the ‘Best Gender Practices


KARACHI: Reckitt Benckiser’s ‘DARE’ platform with its powerful gender diversity and women empowerment initiatives,led it to winning the ‘Best Gender Practices’ award,at the CFA Society’s 14th annual ceremony on August 30th at Pearl Continental, Karachi. ‘DARE’ is definitely a winner as it focuseson various purpose driven themes that aim to transformwomen into more daring individuals byempowering them through both external and internal organisational practices.

With a vision to achieve that, RB Pakistan launched ‘DARE’ as a platform to Develop, Attract, Retain and Engage talented women. As part of the internal empowerment series, ‘lean in’ circles were introduced, revolving around key themes such as, Not Afraid, Breaking Stereotypes, Sexual Harassment Training, Bold for Change and Lean In Together – the ‘He for She’ Campaign.  These Lean in circles served as a networking opportunity for women with the purpose to support each other and learn from one another. With each lean in circle having a different take on things, this exercise proved to be a rather innovative and interesting one asin some cases, especially for lean in together, ‘He-She’ campaign – where females dared their male colleagues to perform the actions that were generally considered stereotypical for women to do. Hence creating awareness among men about the dual careers that women have to manage and the things they take for granted.

Along with this, RB also launched a mentorship program that focused upon women in senior positions supporting talented women to overcome hurdles to progress.The themes for mentoring meetings involved having powerful conversations, networking, balancing responsibilities, dealing with changed perception, dual careers, work-life balance, child care, building relationships with key people and many more, making it easier for women to be better equipped with what’s expected of them. To ensure that women feel welcomed and not out of place after coming back from long maternity leaves, part of this program was also having policies that help these women get back in the game and allow them to occasionally work from home so they can balance work and home, in a manner most suitable for them.

Last but certainly not the least, under the DARE umbrella, DARE Academy was also launched,a platform that expands the folds of DARE to the external community by targeting young girls who are talented and ambitious but lack the opportunities to grow.

DARE is a Reckitt Benckiser initiative to encourage more and more women to step into the workforce and by getting recognized on many platforms, it can serve as a best practice for many organizations to follow.



Celebrities · Entertainment

IPPA Awards 2017 London was a star studded affair !

International Pakistan Pretige Awards IPPA 2017 was a star galore at London’s Hilton, with those dapper looks the men were seen in black and our very talented female artists took the event by storm flaunting their white gowns from the red carpet to the ceremony. IPPA is the first ever award ceremony to acknowledge Pakistan’s Film, Music, TV, Fashion and the Sports industry.

IPPA 2017 brought the bigwigs of our entertainment industry under one roof for the first ever IPPA Awards and how can we not expect it to be grand one, the ceremony was opened by Yasir Hussain and Adnan Siddiqui and the duo totally nailed it.

The event then progressed with the awards and some power packed performances to watch out for.

Let’s have a look at the winners for the evening :

Best Model 

Neha Ahmed has already stole our hearts for her amazing work hence the much deserved award for best model .

Best Designer Couture 

Faraz Manan bagged the award for best designer couture and we are already impressed with his alluring couture collections, from dull to bright, he has it all.

Best Designer Lawn 

Perfect combination of colors and exquisite embroideries are what Asim Jofa is known for, the designer won the award for best designer lawn and we are not surprised.

Best Supporting Actor 

We use to hate Mikaeil for what he does to Mannu, but Gohar you surely deserve this boy!

Best Actress 

Aisha khan’s fans hold your heart as she brings home the best actress award for Noor e Zindagi !

Best Actor 

Ahsan Khan has all our heart for this one, this is surely a win win for you!

Best Director 

It wasn’t possible without this Man’s enthusiasm and hardwork, Ehtishamuddin won best director for Udaari, (Our favourite ).

Best Drama 

Udari with its strong storyline, concept and never forgetting OST wins best drama. Bagging 4 awards altogether this seems to be the year for Udaari!

Style Icon Male 

The man who steals the show everythime with his simple yet stylish looks, our heart is for you ! Congrats on winning this one Hamza, much deserved.

Style Icon Female

From bold colors to pastels, she rock every look as recently seen in Pepsi Battle of the bands ! Style icon female goes to Ayesha Omer.

Bae looks a stunner at the #ippa awards 😘😘😘 @ayesha.m.omar

A post shared by Ayesha Omar (@ayeshha.m.omar) on

Star Of The Year Male 

The Dillagi star Humayun Saeed won the star of the year male and we are so excited !

Star Of The Year Female

The Lux girl Mawra bagged star of the year female.

Jodi Award – Drama 

Giving us couple goals everytime, this DUO wins for their onscreen chemistry in Udaari. and just how beautiful these love birds are looking ! ❤

Outstanding achievement by a pakistani actor on a global platform – Male

Adnan Siddiqui has got us amazed with his flute playing skills and now winning an outstanding achievement award is surely another success for him. From acting to his flute playing and singing skills are to die for

Outstanding achievment by a pakistani actor on a global platform – Female 

Be it B-town or our own cinema, Humaima steals the show everytime.

Lifetime achievement legend award

Sheikh Sahab has always been our inspiration and this award is a token of appreciation for him for what he has given to our industry till date.

Best singer 

Rahat’s voice always haunt us with it’s beauty, he knows how to keep the sur game strong.

Best Actor – Film 

Dialogues delivery to a sea of emotions, Fahad raise the actor’s bar with is amazing acting in Actor in Law.

Best Actress – Film 

With Mehwish million dollar smile we love her for what ever she does, est actress film goes to this gorgeous lady.

Best film – Actor in law

The duo, Nabeel and Fizza knows how to keep their audience hooked and they proved it with the successful Actor in Law, congrats to both of you ! The film receives 5 awards in each of the film category .

Jodi Award – Film 

The cutest on screen couple won it for their much loved ‘Janaan’ and we are eager to see them working together on the screen again.



 Best jeweler of the year – Afzal jewelers

Best jeweler of the year was awarded to the Afzal Jewellers.

Best cinema –Nueplex

Nueplex was selected as the best cinema so far.

Entertainment · Music · Social

Battle Of The Bands – Beginning of a new musical era!

Bringing back good music to the country, Pepsi Battle of the bands kick started on 30th July and with the very first trailer it gave us goosebumps featuring Atif, Fawad and Meesha in it. This is so far the best judges pannel and we just loved how they encouraged the bands at every point !

With this BOB returned to the world of music after 15 years and not only this, it also marked Fawad’s comeback to the music industry, how can we ever forget EP and the boys.

With all the good luck to KASHMIR winning the battle, BOB has now left us with a few things worth mentioning :

  • KASHMIR – The Winner ! 

It’s now time for the start of another musical era in Pakistan, BOB is the platform which brought FAWAD and AAROH to us and surprised us one after the other. Kashmir, being the most deserved has been judges favourite from the start and ours too ! We still remember how Fawad called Vais and ‘Rockstar’ and he surely is !

Aaroh being BOB 2002 winner gave us alot of good music, from Yaara to Raag Neela, each one of their composition was worth listening !

We are expecting the same from KASHMIR, we loved ‘Budha Baba’ and eager to hear more from you guys soon !


  • EP and AAROH !

We saw our favourite bands performing yet again and they just nailed it. Hamesha and Na Kaho always gives us nostalgia. performances by these were a musical ride for out lifetime and we just can’t stop listening to these now !

A good sign for both the bands indeed which may result in their comeback into the industry again!



  • Much needed Platform :

So to all those who were comparing Coke Studio and Battle of the bands. Guys ! the concepts are totally different and we now finally have a platform for new bands which is free from any kind of Parchi system ! Where just the talent plays and nothing else ! This was the high time, the almost dying band culture is just revived and we are loving this with a capital L !

  • Quality Music :

We finally get to hear some new music, besides the top 2 there was alot more to discover, Madlock, Roots, Darvesh all these bands have made their mark into the music industry and in hearts of people already and no one can now stop them from playing their music .

With the cinema revival on its peak, BOB was much needed !

Bloggers Meet · Entertainment · Social

Sunsilk Conditioners Provide the Perfect Solution to Tame and Smoothen Unruly Tresses!

KARACHI: Sunsilk, the global hair care brand, brings to the Pakistan market a range of glossy conditioners to nourish all hair types and to give the consumer a best in class hair wash experience. Conditioners are known to nourish and protect, style and smoothen frizzy, unruly hair and the Sunsilk Conditioner range focuses on highlighting the many benefits of silky smooth hair.

The main message is the need to condition unruly hair and therefore conditioners need to be used in conjunction with shampoo. #shampooaloneisnotenough was launched with a fun event held at the recently opened, luxury boutique salon, Bellagio by Sadaf on Saturday, September 9th. Prominent media members including stylists, fashion bloggers and other key influencers attended this event.

The charismatic, Anoushey Ashraf hosted the event, keeping the audience’s energy alive throughout. The event started off with an informative session on the functionality of Sunsilk Conditioners conducted by Muhammad Zaheer, the R&D Expert at Unilever who explained the technology of conditioners and how they work on hair to nourish and moisturize them which makes them smoother and healthier.


This was followed by a live demonstration by Sadaf, the talented owner of the Bellagio Salon, who skillfully worked on various models’ hair using the Sunsilk Conditioners to create magnificent before and after looks. An interactive hair talk then took place by a panel of highly experienced hair stylists. Amongst the panel were; Palwasha Yosuf, a freelance stylist who has also styled celebrities for films and commercials, Tehmina Ali, hairstylist and colour technician with over eight years of experience in the hair styling industry, Shazdeh Ali, trained from Toni & Guy London who has worked closely with the Fashion guru Tariq Amin for the last nine years, Nida Khan who has worked with Tariq Amin for 9 years and Sanaa Awan from the Hina Y Salon. These renowned professionals offered hair styling tips and techniques that kept the audience informed and engaged. While everybody was educated about the do’s and don’ts, a series of hair solutions were offered to the audience. The final engaging activity was called Smoothest Hairstyle where the audience styled salon girls who usually style them. This was an interesting experience for the participants since it gave them a chance to express themselves working with some of the best hair experts of the city.


“The event was fun, exciting and informative at the same time. Not only did I enjoy hosting it but was also thoroughly enlightened about the critical use of Conditioners,” said Anoushey Ashraf.

The soiree was an enjoyable evening and was a success according to Rabia, Assistant Brand Manager of Sunsilk who said, “Through this event we tried to create awareness about hair care by informing consumers about how necessary it is to use a good conditioner. Hair is personal and important to everyone and I’m glad everyone had a wonderful time and left armed with increased hair care knowledge.”

About Unilever Pakistan

Unilever Pakistan is a subsidiary of Unilever Plc, which operates in over 100 countries. Established in Pakistan in 1948, the Pakistan business is amongst the country’s largest consumer goods companies. Unilever’s brands such as Lux, Lifebuoy, Lipton, Sunsilk, Surf Excel and Wall’s are known for their consistently high quality & value and are trusted & consumed daily by millions of people across Pakistan. Unilever’s brands strive to create a better future every day for consumers across Pakistan. Lifebuoy reaches out to thousands of children through its hand washing campaign, raising standards of hygiene; Lux promotes film, fashion and music through the iconic Lux Style Awards; Sunsilk partners PFDC in the fashion weeks and Blue Band supports nutrition. As one of Pakistan’s most preferred employers, Unilever directly employs over 2000 people across the country, and indirectly contributes to the employment of many thousands through its nationwide sales and distribution network. The Unilever Sustainable Living Plan (USLP) provides the framework for Unilever’s ambition to double its business whilst reducing its environmental footprint and enhancing its positive social impact. In Pakistan, Unilever is engaged in a number of initiatives to enhance livelihoods, save water, energy, carbon emissions and to cut waste and promote recycling.

For more information about Unilever and its brands:

For more information on the USLP:


AIESEC joins hands with Reckitt Benckiser for ‘Hoga Saaf Pakistan’!

Karachi: AIESEC, a renowned international leadership development organization, recently went into partnership with Reckitt Benckiser (RB), the makers of Dettol, Mortein and Harpic. The two joined hands for the ‘Hoga Saaf Pakistan’ campaigncomprising of various initiatives that aim to create a healthier and cleaner Pakistan. This campaign was launched on 14th August 2017 and since then, it has received immense support and appreciation by key influencers, celebrities and the public.


There’s no denying that the youth of today are the mindful leaders of tomorrow, they have the power to restructure our society in ways that others have previously struggled with. Keeping that in mind, this partnership is a well thought step taken by RB to inspire the youth to own the cause and work towards a Saaf Pakistan. AIESEC Pakistan is an entirely youth-run organization with over 500 members nationally and presence in all the major universities of Pakistan; affiliated with AIESEC globally. Additionally, AIESEC Pakistan carries out more than 800 exchange programs and several community and social projects annually. The organization firmly believes that youth leadership is not a privilege, but a great responsibility to inspire change for a better society and world to live in. With this partnership, RB aims to create maximum awareness amongst the youth about the importance of cleanliness and how it should evolve from within each Pakistani while simultaneously taking action and spreading the message of Hoga Saaf Pakistan as a whole for others to join the cause.

“Through Hoga Saaf Pakistan, RB and AIESEC together, aspire to create mass awareness especially with the youth by embedding Saaf Pakistan as a vision which then can become a reality. The idea is to take action and inspire others to join the cause. Several big initiatives are planned as part of this collaboration which includes but is not restricted to cleanliness drives in different cities, workshops and think tanks across universities to encourage students to come up with sustainable ideas for a Saaf Pakistan and a lot more. These big initiatives will be much more inclusive for the general public to support the cause and pledge their time for a healthier, cleaner Pakistan. Milkay lagayeigne jaan, tau Hoga Saaf Pakistan!” said Fahad Ashraf, Marketing Director of RB Pakistan.

Courtesy : Talking Point PR

Celebrities · Entertainment

Veet Academy with Massarat Misbah

Veet Academy is a recent institution introduced by the brand Veet, with the aim to mould girls into confident, intelligent and positive individuals. This is achieved through several online courses that revolve around the values of Confidence Building, Top to Toe Beauty, Effective Communication, Health and Fitness and Intelligent Behaviour. These online courses are conducted by celebrities that speak about their passion and experiences which stem from the five Veet Academy values.


The queen of Charm, Masarrat Misbah takes us into the second module; top to toe beauty that showcasesthe importance of the value through separate digital modules. Masarrat reveals her expertise in the field of beauty by emphasizing the need to take care of one’s skin and hair, as these are the key factors to a charming and confident being. Misbahfurther stresses the need to use the right beauty products which are according to your skin and hair texture that will help enhance your overall charm and charisma.


Moreover, under this module the fashion stylist Alishay Adnan talks about grooming via an individual’s dressing style. She emphasizes the importance of dressing according to your body type. Furthermore, Alishay says that one must stay up to date with the latest fashion trends, which is easily accessible via social media platforms.

The online course also sheds light on hygiene which Masarrat states is crucial to a healthy lifestyle. Taking care of your body, teeth, hair and skin will certainly make you look and feel good, along with creating a positive impact on your personality. Lastly, the beauty guru gives us a few tips on the basics of make-up that will enhance your features, hence the application of make-up is vital to a girl’s beauty and grooming. Therefore, the online courses by MasarratMisbah is a combination of her experiences both personal and professional that she wishes to impart on young girls with the hope to shape them into charming and poised beings. Watch the videos and take up this course here : to make yourself beautiful from inside out. Take our word for it, it will boost your morale and make you more confident and happy.

Courtesy : Talking Point PR



Celebrities · Entertainment

All you need to know about Miss Veet Pakistan 2016 – Zainab Raja !!

The new face of the industry Zainab Raja was crowned Miss Veet last year and no doubt she is a great addition to the industry. With being career focused and beautiful she is also someone who like playing with new challenges.


Here are a few things you should know about our Miss Veet !!
Born on 20th November, 20 Year Zainab Raja lives in Islamabad.
Zainab has currently moved to Karachi and living here with her younger brother Hussain who is also her best friend. Zainab’s family is her biggest strength – her support system.



The Scorpian lady is always ready to overcome her fears , and challenges motivates her to win.

Zainab is not only a great actress but a person with a big heart she choose a task to spend a day at the old age home during Miss Veet, the reason behind choosing this was she was really close to her Grandmother who is no more in this world, she feels blessed being with the old people and helping them.

She spent a whole day with these oldies and gave them a brilliant make over as the ladies there told her that they want to go to a saloon for make over,she also cooked food for them and served it to them.

Zainab love to play with challenges, she en acted avatar of a ghost to tease her fellow contestants at Veet Academy. Have a look at the video below :


She wanted to be an actress since Childhood and is willing to sign a film if offered.

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Zainab has done impressive roles in dramas and will be seen soon in an Aplus drama serial .

WhatsApp Image 2017-07-28 at 7.17.01 PM

WhatsApp Image 2017-07-28 at 7.17.06 PM

Kuddos to your spirit and we wish you all the best for your future projects ! 🙂


Entertainment · Uncategorized

“Tere Naal” from “Punjab Nahe Jaounge” spreads romance this season!!

1The trailer of the much awaited film “Punjab Nahi Jaounge” was already on our minds , but the first song from the film “Tere Naal” is out and is already making waves in the market !

“Punjab Nahi Jounge” is a romantic love triangle movie featuring Humayun Saeed, Mehwish Hayat, Uwra Hoccane and Ahmed Ali butt in the lead roles and is shot in Punjab.


The film is directed by Nadeem Baig and Produced by the Humayun Saeed under the banner of Six Sigma productions. The plot of the film is about a Faisalabadi boy (Humayun Saeed) falling in love with Mehwish Hayat whereas she is already involved with someone else.

The vibrant colours and the strong sizzling chemistry between Humayun and Mehwish has hooked us and we wish the song could be a little longer than this! Sung by Rahat Fateh Ali Khan the song has all the elements of what needed in a romantic melody like this, composition by Shani Arshad and lyrics by Sabir Zafar are just on point !!


While humming this one we are sure that the other songs of the film will maintain the standard !!

The film hits the cinemas this EID UL AZHA.

Watch the Song here :